Traffic you want. Results you need.

PPC agency Liverpool

PPC agency Liverpool - Fenti Marketing
Traffic you want. Results you need.

PPC management for Liverpool businesses

Our campaigns start with understanding your business, your goals, and your audience in Liverpool.

We don’t believe in generic ads or guesswork – just strategic, results-driven PPC campaigns.

The world of PPC is always evolving. By working with a specialist PPC agency like Fenti, you get up-to-date expertise, creative insight, and data-led optimisation to help your Liverpool business stay competitive and profitable.

Localised PPC Pages - Fenti Marketing

Optimised ads help Liverpool businesses grow

Done right, PPC (pay-per-click) advertising is a powerful tool for fast, measurable lead generation.

As a trusted PPC agency working with Liverpool businesses, Fenti delivers expertly managed campaigns that get results. From search and shopping to display and video ads, we run high-performing campaigns across Google and Microsoft platforms to maximise your visibility.

As a certified Google Partner, our PPC specialists know how to turn ad spend into ROI. We’ve helped clients increase lead submissions by over 500% – so you can be confident your budget is in expert hands.

Proven results. Real business growth.

We don’t just talk about results — we deliver them. From global brands to local businesses, our PPC campaigns consistently generate measurable ROI. Every campaign we manage is backed by research, data, and years of expertise — ensuring lower costs, higher-quality leads, and sustainable growth.

Are you ready to supercharge your lead generation?

What is PPC and how does it work?

What?

PPC (pay-per-click) lets your business reach potential customers through platforms like Google Ads and Microsoft Ads. These ads appear at the top of search results or across websites and platforms – and you only pay when someone clicks.

Who?

PPC ads are targeted by search intent, keywords, demographics, interests, and location – ideal for Liverpool businesses aiming to attract local, regional, or national audiences.

When?

Results can be fast. PPC is fully trackable, so you’ll always know what’s driving conversions and ROI.

How?

Effective PPC campaigns need active management, continual testing, and expert optimisation. That’s where we come in.

Advertising across every major channel

From search and shopping to social and AI, the paid media landscape has never been more varied — or more powerful. We manage campaigns across all the platforms that matter, combining them into a cohesive strategy that puts your budget to work wherever your audience spends their time.

ChatGPT Ads →

Get ahead of the curve on one of the most exciting new advertising platforms to emerge in years.

Meta Ads →

Connect with your ideal customers across Facebook and Instagram using precise audience targeting and compelling creative.

Pinterest Ads →

Reach an audience already primed to discover and buy, making it one of the most underutilised platforms in B2C advertising.

Google Ads management Liverpool

Google Ads is the most popular PPC platform – and a core part of any search engine marketing strategy.

Whether it’s search ads, display banners, YouTube video campaigns, or Google Shopping, we handle everything from setup to optimisation. Our Google Ads management services for Liverpool clients include keyword research, A/B testing, conversion tracking, and ongoing performance improvements.

As an official Google Partner, we focus on generating high-quality leads at the right cost. No wasted budget. No guesswork. Just a steady stream of targeted traffic.

Google Ads agency Sheffield - Fenti Marketing
Fenti Marketing

Microsoft Ads management Liverpool

Microsoft Ads (formerly Bing Ads) are often overlooked – but they offer great value for Liverpool businesses.

With lower competition and a cheaper cost per click, Microsoft Ads allow you to reach additional customers through Bing, Yahoo, and AOL. We create and manage campaigns that help you diversify your strategy and generate leads from untapped sources.

Our Microsoft Ads management service ensures every click counts, with tailored targeting and budget-efficient bidding strategies.

Expand Your Reach with Paid Social in Liverpool

Paid social advertising strengthens your paid search efforts for Liverpool businesses. Fenti creates campaigns designed to boost brand awareness, engage audiences, and drive high-quality leads across Facebook, Instagram, LinkedIn, and TikTok.

From targeting and creative to continuous optimisation, we manage every step. Your Liverpool business will reach the right people and convert engagement into tangible results.

Localised PPC Pages - Fenti Marketing
Everything you need to know

Got questions? We have answers!

PPC budgets vary depending on your industry, goals, and the level of competition in your market. At Fenti, we work with businesses across Liverpool and Merseyside with a range of budgets — from local trades and independent retailers through to ecommerce brands and B2B professional services firms. During an initial consultation, we’ll outline what a competitive budget looks like for your specific goals, which platforms make the most sense, and how we’d allocate spend to get the strongest possible return.
SEO and PPC serve different purposes and work best together. SEO builds long-term organic visibility, but it takes time. PPC delivers immediate, targeted traffic while your organic rankings grow. For Liverpool businesses operating in competitive markets — whether that’s professional services, hospitality, retail, and ecommerce — running both in tandem means you’re visible at the top of search results in more than one way, maximising your chances of being found when it matters most.
Unlike SEO, PPC can generate results almost immediately after campaigns go live. That said, the first four to six weeks are typically an optimisation period where we gather data, refine targeting, and improve ad performance. Liverpool businesses usually see the strongest returns once campaigns have had time to be tested and adjusted across platforms — whether that’s Google Ads, Amazon, or paid social — which is why ongoing management is so important.
We believe in earning your business through results rather than locking you into lengthy contracts. We’ll be upfront about our terms during your initial consultation, and our focus is always on delivering campaigns that perform well enough that you want to continue. We’re happy to discuss what commitment looks like and what you can expect at each stage of working with us.
We manage campaigns across Google Ads, Microsoft Ads, Amazon Ads, and paid social platforms including Meta, LinkedIn, TikTok, Reddit, and Pinterest. We also work with emerging AI advertising platforms such as ChatGPT Ads. The right mix depends entirely on your audience and objectives — professional services firms targeting local customers requires a very different approach to an ecommerce brand selling nationally or a B2B firm reaching decision-makers across Merseyside. We’ll recommend the platforms that make the most sense for your goals and budget.
Absolutely. While we have strong knowledge of the Liverpool market and Merseyside, our PPC campaigns regularly target audiences across the UK and internationally. Whether you want to dominate local search in L1–L40 postcodes, drive ecommerce sales across the country, or reach professional audiences on LinkedIn beyond the region, our strategies are built around your target audience rather than geographic limits.
As a certified Google Partner, we combine platform expertise with a genuine understanding of the Liverpool market. Unlike larger national agencies where your account may be passed to a junior team member, at Fenti your campaigns are handled by experienced specialists who take the time to understand your business, your customers, and your goals. We manage everything from Google and Amazon to paid social and emerging AI platforms, and we provide transparent reporting so you always know exactly where your budget is going and what it’s delivering.
We set up comprehensive conversion tracking from the outset, so every enquiry, call, form submission, or purchase generated through your ads is accurately measured and attributed. You’ll receive regular performance reports that go beyond clicks and impressions, focusing on the metrics that matter — leads, sales, cost per acquisition, and return on ad spend. We also hold regular review calls to walk you through performance across all active platforms and discuss what we’re doing next to keep improving results.

Integrating PPC with your wider marketing

PPC delivers fast, measurable results — but it performs even better when it’s part of a complete digital ecosystem. When your paid campaigns are supported by SEO, social media, and a high-converting website, every click has more impact. By connecting PPC with social media, SEO, and web design, we help Liverpool businesses drive more traffic, improve engagement, and achieve higher conversion rates while reducing cost per click and maximising ROI.

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Trusted across industry

What our clients say

Ben Ellis
Ben Ellis
Managing Director
Prodek
Fenti have completely transformed the look of Prodek. They now function as our marketing team, which gives me time to focus on day-to-day business operations.
Dan Blair
Dan Blair
Director
LED Direct
My go to company for marketing and PPC. They have a great team and just understand my requirements from the start making it easy to trust them to get on with what we need.
Paul Bartlett
Paul Bartlett
Managing Director
Palamatic
After partnering with Fenti, we've been consistently impressed by their proactive approach. Fenti handles all aspects of our digital marketing and we appreciate their ability to keep things running smoothly behind the scenes.
David Cross
David Cross
CEO
Sky-House
We have worked with Fenti for 5 months now and in that time they have 100% understood our messaging and brand. We have seen all our metrics fly up across the board! We would recommend them in a heartbeat.
Barry Bradley
Barry Bradley
General Manager
Napoleons Bradford
We are constantly impressed at Fenti's dedication to providing creative & bespoke advertising solutions. This knowledge & attention to detail is company-wide, & we would recommend Fenti as your first choice.
Martrece Jones
Martrece Jones
Marketing & Events Manager
OEC Sheffield
Without a doubt, Fenti have seamlessly become part of our team and their enthusiasm, knowledge and passion day to day is fantastic.
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