Award-Winning Microsoft Ads Agency
Seeking to expand your reach on Bing and other Microsoft platforms? Our PPC (Pay-Per-Click) experts here at Fenti Marketing, an award-winning Microsoft Ads agency based in Sheffield, excel in Microsoft Ads management for a dynamic range of businesses throughout the UK and beyond.
Our hands-on, comprehensive approach covers all aspects of Microsoft Ads management, and our team of professionals are adept at creating and managing campaigns that boost your brand’s visibility, delivering tangible results. As certified Microsoft ads experts, we are committed to helping your business thrive in the digital space through strategic and focused advertising.
Level-Up Your Microsoft Ads Game
What are Microsoft Ads and How Does Microsoft Ads Management Work?
Microsoft Ads, previously known as Bing Ads, is a robust online advertising platform that allows businesses to connect with potential customers through targeted ads on Bing and other Microsoft networks. These ads come in various formats, including text, image, video and shopping ads, designed to engage users based on their search behaviour, interests and online activity.
Effective Microsoft Ads management requires a strategic approach to keyword research, ad creation, bidding, and ongoing optimisation. At Fenti, our Microsoft-certified PPC experts employ advanced tools and techniques to ensure your ads reach the right audience at the optimal time, maximising your ROI and enhancing your brand’s presence.
Our Professional Microsoft Ads Services
We excel in providing exceptional outcomes with our strategic Microsoft ads management. Our team keeps up with the newest trends and platform changes, ensuring your Microsoft advertising campaigns are always optimised for success.
By partnering with us, you’ll benefit from:
Microsoft Search Ads
Boost your online presence with our Microsoft Search Ads services. We specialise in placing your business at the top of Bing search results, attracting high-quality traffic to your site. Our team conducts thorough keyword research and creates engaging ad copy tailored to your target audience.
Microsoft Audience Ads
Expand your brand's reach with Microsoft Audience Ads. Ideal for increasing brand awareness, our visually appealing ads are displayed across Microsoft’s vast network, including MSN, Outlook.com and Microsoft Edge; helping your brand connect with a wider audience.
Microsoft Shopping Ads
Maximise your ecommerce success with Microsoft Shopping Ads. We showcase your products directly in Bing search results, optimising product listings for greater visibility and higher conversion rates.
Dynamic Search Ads
Ensure your ads remain current and relevant with Dynamic Search Ads. This service automatically generates ads based on your website content, making it perfect for businesses with extensive inventories.
Video and Connected TV Ads
Capture your audience’s attention with Microsoft Video and Connected TV Ads. We produce engaging video content that is distributed across Microsoft’s video partner network and popular streaming platforms. This approach helps you reach potential customers with dynamic visuals and compelling storytelling.
Why Trust Fenti for Microsoft Paid Ads?
As tried and tested Microsoft Ads experts, we are proud to be recognised for our expertise in managing Microsoft Ads campaigns; demonstrating our commitment to excellence in digital advertising.
Why Choose Fenti for Your Microsoft Ads?
Some of the many reasons why you should consider Fenti Marketing for Microsoft Ads management services include:
Expert Industry Knowledge
Our team stays on top of the latest trends and updates in the Microsoft Ads platform, ensuring your campaigns are always optimised.
Tailored Microsoft Ad Strategies
We customise our approach to align with your business goals, target audience and competitive environment.
Clear Performance Reporting
We provide transparent and detailed reports, so you can track the performance of your campaigns.
Ongoing Campaign Optimisation
Our specialists continuously monitor and refine your campaigns to achieve the best possible results.
Contact Us for Expert Microsoft Ads Management Services
Ready to elevate your brand on Microsoft platforms? Contact Fenti Marketing today to discuss how our expert Microsoft Ads management services can help your business achieve its marketing objectives.
Got Questions? We Have Answers!
What are Microsoft Ads?
Microsoft Ads (formerly known as Bing Ads) is an online advertising platform that allows businesses to create ads to appear in search engine results on the Microsoft Search Network, which includes Bing, Yahoo and AOL, among others. It helps businesses reach a broader audience and drive traffic to their websites.
For further information and assistance, reach out to our team at Fenti for a free Microsoft Ads management quote.
What types of campaigns can I run with Microsoft Ads?
Microsoft Ads provides various campaign options including Search Network campaigns, Shopping campaigns, Audience Network campaigns and Dynamic Search Ads, each designed to meet different advertising objectives and reach diverse audiences.
What is the bidding process in Microsoft Ads?
In Microsoft Ads, bidding determines your ad’s cost per click. You can use manual bidding to set specific bids for each keyword or opt for automated bidding where Microsoft adjusts your bids to achieve the highest possible conversions within your budget.
For more details and personalised guidance, reach out to our team at Fenti for a free Microsoft Ads management quote.
How does targeting work in Microsoft Ads?
Microsoft Ads allows you to target your audience based on various criteria, including keywords, location, device type, demographic information (age, gender, etc.) and day/time. This ensures your ads reach the most relevant audience.
Can I import my Google Ads campaigns into Microsoft Ads?
Yes, Microsoft Ads allows you to import your existing Google Ads campaigns directly into the platform. This feature saves time and ensures consistency across your advertising efforts on different platforms.
What are ad extensions in Microsoft Ads?
Ad extensions are additional pieces of information you can add to your ads, such as site links, call extensions, location extensions and callout extensions. They enhance your ads’ visibility and can improve click-through rates.
How do I measure the performance of my Microsoft Ads campaigns?
Microsoft Ads provides various metrics and reports to measure the performance of your campaigns, such as impressions, clicks, click-through rate (CTR), cost-per-click (CPC), conversion rate and return on ad spend (ROAS). You can access these reports from the Microsoft Ads dashboard.
For comprehensive Microsoft Ads management and support, contact our team of experts at Fenti for a free quote.
How do I handle negative keywords in Microsoft Ads?
Negative keywords are terms for which you don’t want your ads to appear. Adding negative keywords helps prevent irrelevant clicks and improves your campaign’s overall efficiency. You can manage negative keywords in the Keywords tab of your Microsoft Ads account.