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SEARCH ENGINE OPTIMISATION FOR WEBSITE VISIBILITY

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search engine optimisation and web design

search engine optimisation for website visibility


Your website design and content become irrelevant if your prospective customers can’t find your site by using website search engines like Google and Bing.


In addition to designing and developing functional and good looking sites, we also offer an SEO service, to make sure that your site is visible within organic search results.


SEO stands for Search Engine Optimisation, and is the practise of moving your site up in the organic (non paid) search engine rankings above other sites.


At fenti, we employ a straightforward SEO strategy for each client.

Google Analytics

submission and link building


Links play a big part in the ranking of websites, and getting the right links pointing to your site is essential to your Search Engine Optimisation success. Getting this technique wrong can result in penalties for your site, which can take a lot of time, effort and resources to reverse.

We also manage your link profile carefully, looking out for any anomalies or harmful links that your site may acquire. Google’s search algorithms are constantly changing and updating to look out for any link schemes that try to manipulate the rankings, so it’s important to keep a close eye on the link profile of your site.

We only acquire high quality and relevant links for your site.

All of your SEO statistics throughout the campaign will be available to you via your control panel at all times.

search website assessment


We complete initial checks on you site to find out how it is viewed by search engines. We assess your descriptions, titles, robots.txt, URLs, ALT tags and content.


We will then optimise your site for your chosen keywords and phrases that you confirm during your initial sign up with us. We will also analyse your competitors’ sites to see how they perform in comparison for SEO. We will detail the results of these checks within your first report.

As part of the campaign we shall review and amend your meta data, which is an essential part of any SEO Strategy. The page titles and meta descriptions are the two bodies of text that show up in Google’s search results, and getting them right is essential to both your ranking position and your click through rate. We shall create and input optimised meta data into your site.

CPL Industries Limited is Europe’s leading manufacturer, distributor and wholesaler of solid fuels. Based near Chesterfield, they have been in business for more than 40 years, and have steadily grown despite adverse economic conditions.

They lead the way in the UK through supermarket, DIY and forecourt distribution channels, and supply direct to over 100,000 householders.

For their 2017 summer sale promotion, CPL were looking for an agency that could produce and deliver a postal direct mail campaign that targeted 50,000 unique residential addresses around the UK.
The capabilities and proximity of fenti™ make them the perfect supplier for CPL. We helped them to develop their brief, to ensure that we fully understood the outcomes they expected, and that they understood what we required from them.

CPL INDUSTRIES

“This new website gives us an online shop window that rightly positions us as one of the leading distributors of exceptional catering products in the region, if not nationally”, said Adam, Sales Manager of Country Fresh Foods Ltd. “When we chose fenti™ to deliver this website, we were confident that the development was in safe hands.”

“We were really impressed with every part of the production. The text written captured our approach to business perfectly and the photography helped to bring the site to life. The look of the site is stunning, and really gives us the modern feel that we needed to capture. And working with Mark has been great. He has kept the project moving, even during one of our busiest periods. We can’t thank Mark and his team enough.”

COUNTRY FRESH FOODS

"When we're putting together information material and marketing campaigns, it's really important to us that our designers get a real understanding of what we want to achieve. fenti™ do just that. They listen carefully to our brief, offer advice on the best options and create innovative designs that hit the mark. They have also taken care of complete projects from start to finish including print and delivery - what more can you ask?"

MANSFIELD DISTRICT COUNCIL

"I was extremely impressed with the level of support and service we received from the team at fenti™. They were very helpful in advising us on various elements and issues over the mailing process from our end, not to mention patient! Plus the finished quality of the print of the die cut mailing was fantastic and the feedback we've had so far from those who received it has been great. Thank you."

JENX

“The first thing that impressed me about fenti™ was the swift and helpful response I received to questions and requests for information. Tight deadlines lead to short lead-times and fenti never fail to deliver”

FLOW GROUP

“The service received from fenti™ was very professional and prompt.

The quality of the Design and Printed Products was outstanding”

WNT (UK LTD)

"fenti™ is a consistent supplier to the College, and quickly made an excellent impression. Attention to detail, rapid turnaround and top-notch quality, and at highly competitive prices. Add to this a fantastic level of customer service, and you've got the compete package. Highly recommended!

CHESTERFIELD COLLEGE

"The fenti™ team has interpreted and developed our branding and marketing needs proficiently, delivering a solution that fits the bill across a range of media. Providing traditional printed materials to an upgraded website and other digital marketing methods including email marketing and online flip brochures. The team has always been quick to respond and flexible in their approach."

SEAMS LTD

"We have worked with fenti™ for a number of years. The team has been instrumental in delivering a number of projects, which have included complete brand redevelopments – literature design, preparation of all corporate material, advert layouts and website development. Whatever the brief, fenti™ always delivers outstanding concepts and finished products. It is rare to find a team that is not only able to achieve the briefs to an incredibly high standard but also within extremely demanding timescales. We are thrilled that fenti™ is our design partner and would highly recommend them to all businesses needing industry leading creative support."

POWER CONTROL LTD

"fenti™ has helped us to develop the CertaUPS brand from the ground up. The team’s understanding and vision for CertaUPS has been very impressive. The quality of print was not only affordable but of the highest quality. We have been thrilled with the portfolio that fenti™ has developed for us and are looking forward to continuing to work with them to evolve CertaUPS over the coming years."

CertaUPS